Kids Direct Marketing
We are firm believers in the power of direct marketing when it comes to reaching parents, grandparents and teens.
What works for one age group, however, doesn't work for another.
Mums love the web, and we reach this audience using email and an array of social media platforms to raise awareness of baby and children's brands.
Teens also love the web. We structure campaigns using more edgy social platforms to reach out to them as individuals. Our teen campaigns also embrace apps, email and SMS texting.
Some grandparents love the web - others don't. Many are more comfortable with direct mail which can be used to great effect. They also find word-of-mouth reassuring and familiar.
We have a vibrant direct response team with a thorough understanding of the babies, children and teens sector.
For more information or a free consultation, please contact Elspeth Brown on 0800 612 8980.